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The way we'll be: the Zogby report on the transformation of the American dream
(eAudiobook)

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Published:
[United States] : Tantor Audio, 2008.
Format:
eAudiobook
Edition:
Unabridged.
Content Description:
1 online resource (1 audio file (8hr., 30 min.)) : digital.
Status:
Description

In this far-reaching examination of contemporary American culture, John Zogby, one of the nation's foremost pollsters, explores who today's Americans are, identifying patterns in our social makeup that hint at the way we'll be. Companies from multinational corporations down to family-owned small businesses can benefit from this detailed information about where we are and where we're going.Zogby gets to the bottom of this topic by doing what he does best: conducting and analyzing surveys. The conclusions outlined in The Way We'll Be are drawn from literally thousands of polls posed to the broadest possible cross-section of Americans since the 1960s.However, Zogby's complex research techniques are nowhere near as astounding as his conclusions: that the American Dream is in great transition-that a new American consensus is building. According to Zogby, four meta-movements are redefining what we want, what we expect of our leaders, and what we hope for:-We are learning to live with limits on everything-from the resources we consume to the exercise of national power abroad.-Led by the youngest adults, we are embracing diversity and redefining ourselves not by nationality but as world citizens.-Simultaneously, more and more of us are rejecting materialism and looking inward for guidance and sustenance.-We are demanding authenticity-in politicians, products, and our daily encounters-like never before.These are the plate tectonics of American society today, and they define us as much as opening the frontier defined early American settlers. They shape our national character. Zogby concludes his discussion of each movement with a list of "rules" for businesses looking to sell everything from automobiles to political candidates.

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Language:
English
ISBN:
9781400128150 (sound recording : hoopla Audio Book), 1400128153 (sound recording : hoopla Audio Book)

Notes

Restrictions on Access
Digital content provided by hoopla.
Participants/Performers
Read by Dick Hill.
Description
In this far-reaching examination of contemporary American culture, John Zogby, one of the nation's foremost pollsters, explores who today's Americans are, identifying patterns in our social makeup that hint at the way we'll be. Companies from multinational corporations down to family-owned small businesses can benefit from this detailed information about where we are and where we're going.Zogby gets to the bottom of this topic by doing what he does best: conducting and analyzing surveys. The conclusions outlined in The Way We'll Be are drawn from literally thousands of polls posed to the broadest possible cross-section of Americans since the 1960s.However, Zogby's complex research techniques are nowhere near as astounding as his conclusions: that the American Dream is in great transition-that a new American consensus is building. According to Zogby, four meta-movements are redefining what we want, what we expect of our leaders, and what we hope for:-We are learning to live with limits on everything-from the resources we consume to the exercise of national power abroad.-Led by the youngest adults, we are embracing diversity and redefining ourselves not by nationality but as world citizens.-Simultaneously, more and more of us are rejecting materialism and looking inward for guidance and sustenance.-We are demanding authenticity-in politicians, products, and our daily encounters-like never before.These are the plate tectonics of American society today, and they define us as much as opening the frontier defined early American settlers. They shape our national character. Zogby concludes his discussion of each movement with a list of "rules" for businesses looking to sell everything from automobiles to political candidates.
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Mode of access: World Wide Web.
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Citations
APA Citation (style guide)

Zogby, J., & Hill, D. (2008). The way we'll be: the Zogby report on the transformation of the American dream. Unabridged. [United States]: Tantor Audio.

Chicago / Turabian - Author Date Citation (style guide)

Zogby, John and Dick. Hill. 2008. The Way We'll Be: The Zogby Report On the Transformation of the American Dream. [United States]: Tantor Audio.

Chicago / Turabian - Humanities Citation (style guide)

Zogby, John and Dick. Hill, The Way We'll Be: The Zogby Report On the Transformation of the American Dream. [United States]: Tantor Audio, 2008.

MLA Citation (style guide)

Zogby, John., and Dick Hill. The Way We'll Be: The Zogby Report On the Transformation of the American Dream. Unabridged. [United States]: Tantor Audio, 2008.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
440a46bd-47a7-be10-a326-25c094ac833c
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Hoopla Extract Information

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titleThe Way We'll Be
kindAUDIOBOOK
price1.86
active1
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demo0
rating
abridged0
dateLastUpdatedJul 31, 2021 11:11:08 PM

Record Information

Last File Modification TimeSep 02, 2020 12:42:46 AM
Last Grouped Work Modification TimeOct 02, 2021 01:52:16 AM

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